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Meet the Designer

Pranati Khanna Kapur, is the founder and creative director of Label Pranati.

She finished her schooling at Vasant Valley and went on to study fashion design in college. Having graduated from NIFT, New Delhi, with a bachelor's in Knitwear design degree, she developed and enhanced her skill set in the field of fashion. After graduating, and several internships later, with renowned designers like Manish Arora, she had set her mind on building her own brand.

Label Pranati

Email: labelpranati@gmail.com

And that's how Label Pranati was born

Pranati’s core endeavour with regard to the brand is the revival of traditional crafts. Her design language comprises mainly of simplicity and minimalism. Understated, yet classic Indian and Indo-Western silhouettes are the prime ideology of this brand. Her ensembles are an amalgamation of long-established silhouettes but with a contemporary appearance. The versatility of these designs has no age or size barriers, empowering all women.

The word luxurious is synonymous with the fabric woven for Label Pranati. Premium trims, laces and textures are used to enhance the richness of these fabrics, creating an evergreen ensemble. In the era of fast fashion, Pranati aspires to create something that never goes out of style.

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ABOUT FOR CLOTYA FASHION

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